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18.01.2021
232

Myths about making easy money

Myths about making easy money One of the most important criteria to be a successful and wealthy person is proper spending of money. Sometimes people can’t succeed even when they have talent, organizing ability, and the ability for relationship development. Maybe the reason is the wrong attitude to making money. Discover some of the most known myths about money! 1.“I haven’t chosen the right field, and that’s why I’m not rich.” There are millionaires and billionaires almost in every field. Choosing a profession because there are many wealthy people in that field is a completely wrong approach. Do the job that relaxes your soul! It’s possible to earn decent funds in every field. 2. “If I were born in a rich family, it would be easier to earn money.” Most of the top richest people in the world were not born into rich families. All of them passed through a long way and made a profit because of their hard work. Everyone has a chance to get rich, and it doesn’t matter who your parents are. 3. “ If I studied better at school, at college, or university, I could be rich.” For sure, knowledge is necessary. But sometimes, practical skills can teach more than theoretical knowledge. To be a great student is not an assurance of financial success.   4. “The rich be in the right place at the right time by chance.” That is not like this. Their success is not directly connected to chance. Most successful people have achieved success after several failures. 5. “ If I lived in a more successful country as financial aspect, it would be easier to get wealth.” There are wealthy people in every country and society. 6. “Now chances to make money is less.” It can say just the people whose thoughts are old. With the rapid development of technology, it has become easier to earn money in comparison to the past. 7. “ I don’t have enough funds to start, so I can’t own my business.” The great ocean consists of small water drops. By starting with a drop, we get closer to the great ocean. Also, not all ideas require much investment to realize. 8. “I will work hard and certainly, I’ll be a millionaire.” The world is dominated by people who work hard but don’t become rich. Work cleverly, not much!
13.01.2021
241

10 tips to start a business

Nobody will tell you how to succeed in a business, but somebody can give you good advice to think. These 10 tips for beginners reflect all the aspects that an entrepreneur needs to think about. Are you starting a new business or has this business been on the market? In any case, it’s useful to get the comments of experts. 1. Concentration, concentration, and again concentration! A new entrepreneur thinks that every opportunity should be used, but this is a wrong idea. An attempt to prove yourself in a few projects will influence the separation of opportunities which affects the efficiency and productivity of work. As the saying goes, don’t try to have a cake and eat it too. 2. Do the job that you like! Don’t start a business just with the thought that it can make much money. You have more chances to succeed in a business based on your strength and talent. To contribute to the growth and prosperity every day you have to enjoy it besides focusing on profit. Otherwise, your business is doomed to failure. 3. Tell your wish in 30 seconds, or tell nothing! Whether you are meeting with a potential investor or talking to an interesting client, express your opinions correctly.  Firstly, state your purpose, explain your mission and services as briefly and clearly as possible. Don’t forget that, every step you take and the laconism of your opinion will be appreciated by the other party.   4. Be sure things that you know, learn what you don’t know, get to know somebody that can teach you what you don’t know! Nobody in the world knows everything, and neither do you. That’s why listen to the advice of people or mentors who you trust. You can be a real leader and capable businessman with the right priorities around them. So, gather the successful and experienced people with whom you share common interests.  Build interactive, beneficial, and long-lasting relationships with them. 5. Your wallet is the heart of your business! Be relevant to your business! Forget comfortable offices, fast cars, and expensive restaurants. Focus on your work and constantly develop your business. Keep track of your expenses and think for times before buying anything. Effective cash management with limited funding is key to a successful start. 6. Learn to live “under fire”! No education or a job plan can predict your future perfectly or make you a successful businessman. A perfect plan doesn’t exist, and can’t exist. Don’t try to start a new business without thinking about your next steps, also, don’t waste your time months, or years taking action. Remember that facing real challenges will turn you into an experienced businessman. Drawing a conclusion from your faults and not repeating them is one of the valid things you can do. 7. Nobody will ever give you money! Nobody will invest in you from the beginning. If you need huge capital to start, start from the main, most important works. Explore the value and related expenses by simplifying your plan as much as possible. You have to show the value of your business before looking for an investment. If your conception is successful, your chance to increase capital by an investor would significantly increase. 8. Be healthy! To be healthy means to be more productive. So, we mustn’t forget ourselves. Entrepreneurship is a lifestyle, it’s not a job you will work from morning till evening. Exhausting yourself by working means not achieving your goals and this will worry you even more. Without exception – eat right, do exercise and make time for yourself. 9. Don’t be a victim of your words! Impress with deeds, not stories. Avoid empty words and exaggeration. As you advertise your ambitious plans, consider that you must meet their requirements. In brief, talk less do more! 10. Leave when the time comes! The wise captain doesn’t think with the ship. Don’t follow your desires, know that it is time to retreat. If your hard work doesn’t work, then find out what is wrong, draw a conclusion and think about your next step. To benefit both yourself and your future endeavors, conclude the lessons you gained in this difficult path and define how you can benefit from them. Failures are inevitable, but a strong will would overcome any difficulty.
10.01.2021
355

16 Interesting facts about business

1. The car “Ford T” cost 265 USD in 1924. 2. Mobile phones cost 4195 USD in 1984. 3.  More than half of all ketchup sold in the world is “Heinz” ketchup. 4. Rubik’s Cube is the best-selling item of all time. iPhone is in second place. 5. In the first year, “Coca Cola” could sell just 25 bottles, but it continued. 6. A child who is starting his first year at school is able to recognize nearly 200 logos of different companies. 7. Almost all newspapers in the world are published in USA and Canada. 8.  The words "face", "book", "wall", "poke" and "like" are the registered trademarks of ”Facebook”. 9. tea is mainly grown in 5 countries – China (nearly 80% of green tea), India (mostly black tea), Shri-Lanka ( Ceylon, the birthplace of Lipton tea), Japan ( Exotic tea), Taiwan ( different green tea types). 10. The most productive day of a workday is the evening of Tuesday. 11. 90% of all restaurants be in the red in their first year. 12. Coffee is the second largest commodity in international trade. Petrol is the first one. 13. The names of products in IKEA are developed by a special program, and they don’t have semantic meanings.    14. In the whole world drinks are the main income source for McDonald’s. 15. One million dollars in 100 USD billing weighs nearly 10 kg. 16. A Chinese proverb says: “a person who can’t laugh shouldn’t trade”.
01.11.2017
238

EVERBODY LOVES ITS BRAND

Marketers and advertisers, in particular, think that you need to change somebody’s thoughts before changing his/her behaviour. They believe you can change their behaviour if you make them believe. That’s why the function of advertisement is to persuade people.   In 1897, Charles Austin expressed this opinion for the first time. Many marketers asserted this mindset in the twentieth century, but Rosser Reeves was the most well-known.  Reeves stated in 1961 that every brand must have a "unique sale offer" that is emphasized in all advertisements. This viewpoint is so widely held that many advertising agencies now refer to themselves as "assurance agencies".   However, the only way to sell is not to be convincing. Of course, by convincing, you can direct the person to a manner (to prefer the brand), but usually, this is the hard way. Because, the mind of a human is programmed to like its ideas, not accepting others’ ideas. Nobody wants to change his/her mind. Even children enjoy their ideas.   All successful brands follow different strategies. These are the brands that explain their benefits to people, please them, and do not change selling decisions for their brand, but rather first incorporate their products into consumers' lives and then develop positive thoughts about their brands.   The main goal here is to get your brand consumed. When someone purchases a brand, he or she begins to think and speak positively about that brand. Human concludes about manners being how right or wrong when manners are conscious or unconscious. After making a choice, tries to prove to himself/herself and the people around her/him that how good her/his decision is.   As a result, after consuming a brand people’s desire for that brand increases. Every user’s love for a brand and attribution of good features to the brand is associated with a supportive approach of the human mind in the research about the brand.   Huge brands become popular brands in this way without attempting to be liked.  “Experience is the child of action,” says Benjamin Disraeli.